Economic growth: inclusive, green, no-cost.

Regional competitiveness

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Seeking a site for a new European manufacturing facility; the venue for a global conference; movie locations; or just a vacation destination? A region with POEMs (Public Official E-Markets) would score highly.

 

Accessible resources

Non-POEMs zones will be waiting for Amazon to install lockers, Uber to facilitate area-wide transportation and other global platforms to bestow their rudimentary trading infrastructure. Any jurisdiction with POEMs will overnight allow its locals to deliver whatever services they wish far more efficiently than the Silicon Valley monoliths. This diversity of granular offerings is instantly visible, insured, ready for assembly into tailored packages and bookable with a few clicks.

So a kayaker seeking kit rental, local knowledge, luggage transport and accommodation along a route can assemble everything in minutes with POEMs. Perhaps their spouse is more engaged by local history tours, vintage car hire or skydiving? Do the children need slots in day camp? Just add them to the package you need anywhere in POEMs’ territory. Better book more time off work if looking to marshal such dissipated resources elsewhere.

Similarly, the team charged with siting an industrial optics factory anywhere in Europe might invite bids from competing regions. Non-POEMs areas will vie to undercut each other with tax hand-backs.

The POEMs team might just identify a location then send a link to today’s real-time data on time available for rent in existing laboratories. A second link might display utilization (hours offered to hours sold) of; lens technicians, cutting machinery rental and space in specialist distribution chains. Team POEMs would also likely point out how investors are poised to upskill provenly reliable workers as soon as the company announce an intent to site in their region.

 

Human capital

POEMs breeds a “Just Try It” economy. Anyone can interrogate system data, spot openings and trial a service with no market entry costs. There’s the constant safety net of multiple types of work if any venture doesn’t work out. Education is on-going, adaptive, verifiable. Public markets should increase vital digital skills because they offer opportunity to anyone willing to interact with a device. Interventions to support the struggling are granular, perhaps triggered automatically.

This attracts inward investment whether its cosmetic surgery tourism, global sports fixtures or new academic institutions. As part of their support, government could make it easy for foreigners to interact with POEMs; facilitating payments into the system, depositing surety and allowing the system to do their paperwork.

That then allows any individual or business to easily market their services abroad. Although POEMs’ bread-and-butter will be highly localized transactions there will be customers willing to travel across borders because it’s been so easy to find, cost, verify and book just the right; therapist, teacher for a fortnight of intense immersion in a new skill or business consultant.

 

Low overhead

POEMs might drive everyday-low-tax, rather than discounts to attract external capital. GDP would be rising as funds flow to the bottom of the economic pyramid. Velocity of money is up, creating ever more activity. Public services are responsive, with early-intervention to catch problems early particularly cost-effective. Corruption and waste are exposed as services move into POEMs, with all its auditing tools. This all adds up to a low tax environment.

Locating and booking resources is of course instant. Enforcement of contracts is backed up by POEMs’ dispute resolution software with interface directly into the courts for “bitter enders” who refuse to settle. But the trading efficiencies of such deep markets go further.

Marketing costs for current online marketplaces are astronomical. The war of attrition between platforms trying to match the same buyers and sellers hits the wider economy.

Crawling traffic costs America $87bn a year. Uncoordinated platforms put extra cars onto the road. Think of all the times a Lyft and Uber driver pass each other en-route to picking up their next fare. When deadheading between rides is factored in, current models add 83% to miles driven by taxis. POEMs’ cab users may have to wait a minute or two longer, because there’s more profitable options for drivers once enough cars are for hire. But their vehicle will be more fully deployed for the same reason.

 

 

Stability

Regions with more clunky economies must prepare to be roiled by automation, global shifts and climate breakdown. POEMs doesn’t make its territory immune, just less dependent and more adaptable. If need for human workers diminishes, a healthy market will ensure what employment there is at least gets spread around. Precision welfare models, reservoirs of public employment, volunteering options and social connections for impacted individuals are all turnkey.

Likewise, the invisible hand of self-interest drives thriving markets across all sectors in the three “R”s of low-impact consumption; repair, rental and re-sale. That also reduces reliance on imports. Laser-sharp interventions such as tax breaks on delivery of local power tools for rentals further disadvantages purchases of new items. Public transport can be fully factored into POEMs search for a buyer’s specific journey needs. But the platform is not coupled to any particular business model, so – for example – if driverless cars are legal, anyone can buy one and feed it into their local taxicab market. It’s up to buyers if they will accept it; either way POEMs will ensure other potential providers can see which way things are trending.

Political stability should also be a given. POEMs operators and franchisees are de facto part of the checks and balances underpinning democracy. Anyone bringing resources into the region will know there are powerful forces pushing inclusive, transparent, accountable economic activity.

 

 

Regional branding

Cheese, ham, wine; POEMs might be an even stronger unique selling point when presenting the region to the world. Within the legal framework government agencies should be committed to pushing the system abroad.

That needn’t be a dry infrastructure-based campaign. POEMs makes it easy to organize arts festivals, floral displays or beach clean-ups. Promoting these local initiatives, perhaps with a consistent POEMs logo could drive a message of business-readiness, personalized welcomes for travelers and energized efficiency.

Like regional pride in POEMs, this potential can never be quantified. But it’s likely the imitative would command international press coverage, curiosity and respect.

 

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